The website for Købmand Hansens is a user friendly Umbraco solution with deep integration to BookingStudio making sure that a guest can book a holiday home easily.

In the design we use a 3D character of the owner Købmand Hansen inline as animation and stills. The site has an advanced search function making it possible to search for an available house with the right specifications.

The site is available in both German and Danish and content is targeted towards these two markets as they are the primary guests in the area.

Since 2005 we have helped running online campaigns and marketing for Købmand Hansen. The campaigns are always planned and executed across all platforms and marketing channels. They are also targeted the individual segments through e.g. Facebook or Adwords.

We have executed a remarking campaign collecting subscribers for the newsletter by targeting customers who already visited the website.

We have executed product catalogue campaigns where products are pulled out from the website and displayed to people that have looked at a holiday home without booking it.

A final example is a World Cup campaign with graphics, landing pages with specific content, social media and newsletters.